The goal of the campaigns were to drive awareness and build consideration for Kalpataru Aria, a gated community of luxurious serviced plots & hillside townhouses, and a luxurious Clubhouse – Club Aria – located at the foothills of the Kalote-Mokashi range in a 80+ acre pristine ecosystem in Karjat.
Elysia – Hillside Townhouses Launch
3 Launch AVs were produced by the Kreative Access team as part of Phase 1 launch, which highlighted the Location – among hills, waterfalls, and nature, Views – a direct hill view from the homes, and Experience – Fun adventurous activities: cycling, trekking, camping, waterfall rappelling, among others.
Indulge in the Joys of Hillside Living (View).
Journey for the Soul (Location).
Reconnect with yourself, amidst nature (Experience).
New Phase Launch
With the fulfilment of Phase 1, which was sold out, an experiential AV by Kreative Access was produced as part of the new Phase campaign. Paint your legacy with the vibrant colors of nature.
Club Aria Launch – Exclusive & Luxurious Clubhouse
Further adding to the proposition of the Kalpataru Aria project with the launch of a one-of-its-kind membership-based club in Karjat, Kreative Access produced an experiential AV capturing the essence of Club Aria bringing exclusivity and luxury to its members.
Club Aria AV